Development week 4

Here I have tried to exagerate the distance between the house and person climbing the ladder.
I think I still need to glorify the house more to enhance this exageration.  

Over the past week I have been looking and old New Zealand posters from the 50's and 60's, in this concept I was pushing the edmonds cookbook idea a little furthur and trying to recreate the style of a car advert that I found, which glorifies the car. I feel like these colours are a bit harsh, but the style could work with some more tweaking. 

Working with the idea of depicting a sold house in a more serious tone I have created this concept which I think I am going to work into being my second depiction of unattainable housing. I need to consider my copy, as at the moment it isn't communicating my idea as clearly as I would like.  

Here I have reworked this concept with a more 'glorifying' illustration of a house in attempt to make it seem more like a fairytale, or a picture book. I spoke to Phoebe in class today about this concept and she suggested having a more humble, average looking house communicates the message more powerfully, I agree with this and am going to try this with a state house like I have been using.